EL-ESTEE LAUDER COMPANIES INC

Estee Lauder Navigates Growing Malaysian Skin Care Market Amidst Rising Competition and Sales Challenges in Asia-Pacific

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Saturday

22 February, 2025

As Estee Lauder navigates the rapidly expanding Malaysian skincare market, it faces both opportunities and challenges, including fierce competition from local brands and shifting consumer preferences. Can the company maintain its premium status while adapting to the growing demand for natural and Halal-certified products?

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