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PG-PROCTER & GAMBLE CO

Procter & Gamble Positioned as a Key Player in Rapidly Expanding Global Beauty and Personal Care Markets

Saturday

15 February, 2025

Procter & Gamble is strategically navigating the booming beauty and personal care markets, with significant growth projected across depilatory products, haircare, skincare, and cosmetics. As consumer preferences shift towards natural and premium offerings, can P&G maintain its competitive edge in this dynamic landscape?

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Article Impact Score

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62
Key Takeaways
  • P&G is well-positioned in expanding markets such as depilatory products, haircare, skincare, and cosmetics.
  • The global depilatory market is anticipated to reach $12.7 billion by 2030, benefiting P&G.
  • Rising disposable incomes and personal grooming trends support P&G's growth in the haircare sector, projected at $138.5 billion.
  • P&G is set to meet increasing skincare demand, particularly in North America.
  • The company's focus on organic and premium products aligns with consumer preferences in the Asia-Pacific region.
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