TAP-MOLSON COORS BEVERAGE CO

Molson Coors Expands Product Line to Embrace Non-Alcoholic Trends Amid Declining Beer Sales

Member Only Article

Friday

24 January, 2025

As consumer preferences shift towards non-alcoholic options, Molson Coors is seizing the moment with a robust expansion of its product lineup, including the impressive 89% surge in nonalcoholic beer sales. Can this strategic pivot to mindful drinking secure a lasting foothold in the evolving beverage landscape?

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